About Us


Creating Personal Transformation Through Beauty

New Concept Beauty is a top-rated Beauty Bar in Central Florida. We've been in business since 2018 and are located in the vibrant and central neighborhood of Clermont, Florida. We service customers throughout Clermont and surrounding areas like winter garden, ocoee, oakland, groveland and more.

Our mission is to create personal transformation through beauty and this takes root in everything we do... from our use of aromatherapy to enhance the client experience, to our thoughtfully designed and curated space that transports the senses into tranquility and serenity. Beautiful results are our gold standard and our real differentiator is in our highly-personalized and unique customer experience.

Our vibe: We’ve got a positive, calm and inviting environment. We’re innovators by nature and appreciate thinking and doing outside the box. We are always striving to set our own standards, not merely replicating what others are doing in the industry.

Our primary services include Microblading & permanent makeup, Skincare & facial aesthetics as well as routine brow & lash services,. we also create and sell our own natural line of beauty products.

Why Choose Us?

  • Top Rated Beauty Bar in Central FL

  • Licensed Esthetician

  • Female/Locally-owned Business

  • Debit & Credit Cards Accepted

  • Payment Plans Available

  • Wifi Available

  • Parking Available

  • Wheelchair Accessible

Portfolio of Customer Work

What Our Customers Say?

Michelle T.

Deanna is AMAZING at her craft. She is my go-to for all things beauty; from microblading to waxing & everything in between. She provides a clean and calming environment for her clients, always explains each procedure thoroughly & is so sweet! I always leave feeling more confident about myself! Highly recommend!

Nancy S.

Wonderful experience! Shout out to the owner Deanna! Since getting my eyebrows microbladed with her, I have received so many compliments! I was so happy with my results that I took my mom to see her as well! She is very patient and listens to what you are desiring and does her best to make it happen. The best part of getting my eyebrows microbladed is that I no longer need to fill in my eyebrows in the morning. Honestly life changing! Don't hesitate and see Deanna! You won't regret it!!!

Cheryl M.

The whole process from start to finish was great! I was so nervous to get my eyebrows micro bladed, but Deanna made me feel comfortable right away. She explains everything before actually doing it, which is reassuring. Her studio is cute, clean and relaxing! She is amazing at what she does and I love my new brows! Would recommend Deanna (New Concept Beauty) a million times!

Get In Touch


Office: 2560 State Road 50, Clermont, FL

Assistance Hours

Mon – Sat 10:00am – 6:00pm

Sunday – 9:00am - 5:00pm

Phone Number:

(352) 758-4708

2560 FL-50, Clermont, FL 34711, USA

Let Your Beauty Speak Volumes

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(352) 758-4708

2560 State Road 50, Clermont, FL